Why AI Marketing Fails and How to Fix It
I get asked frequently about why an investment in their time, energy and commitment to AI Marketing is failing or has failed. While still bullish on AI marketing, I’m always … more
Relationships Matter: MarTech 5000 Analysis by Network Strength
Originally Posted: https://chiefmartec.com/2018/11/analyzed-5000-martech-companies-network-strength-heres-found/ Scott and I are always on the lookout for inspirational ways for the community to leverage the massive martech landscape to share new insights, recommendations, and commentary. I’m a … more
Founder’s Place.co Podcast – Martech Stack and more
Wow, what a wonderful discussion with Todd Wilms at FoundersPlace.co who’s book Beyond Product is coming out on Amazon soon. Honored to be the inaugural episode of a long line of … more
Scaling Up Trust: 5 Secrets to Growing a Consulting Business
With successful experiences on both product and consulting businesses, I share how some of those intersections can be used to deliver better relationships to scale early stage consulting. In this … more
Interview with Fixel
Originally Posted: https://fixel.ai/blog/interview-with-anand-thaker/ As a founder, you will be faced with a thousand decisions and tasks. The best armor to think with clarity and last through the lull between the … more
5 ways to fix software entropy for startups
A conversation with Arpit Mishra on HackerEarth talking about entropy in startups and how they can be both a boon and a curse… We talked on: 1. During their initial phase, … more
FlipMyFunnel Podcast: Community Is the New Book Value Metric for Your Brand (Or Business)
Fun #FlipMyFunnel podcast w. @sangramvajre, Chief evangelist and co-founder of Terminus. In their early days, I encouraged @Terminus host an event around the larger #ABM community vs. typical user conf, why? 187: Community Is the … more
Are You a Marketing Standout or Strikeout? Nine Tips to Help You Stand Out
Wonderful collaboration on this with kindred spirit Erica Sidel who runs The Connective Good, a boutique executive search practice with a focus on marketing, marketing analytics, and marketing technology. — Looking … more
Marketing Agency Podcast Episode: When Two (former) Computer Engineers Talk Marketing
Because we see each other what seems like twice a year, the insightful Rob Kischuk, CEO & Founder of Converge and I take on the best topics in Marketing today. If you’ve … more
Community Value: Thinking Like Warren Buffett as a CMO Performance Metric
TL;DR: High-performing growth leaders recognize that ‘Relationships are the Brand’ and ‘Community is the Asset’. #Marketing #CMO #CEO #Growth #Leadership #Investing by @AnandThaker — This begins a series on leveraging … more