From Ego To Empathy: A Microsoft Transformation

Seeking Alpha article on Microsoft’s remarkable transformation and why it’s working. Summary Microsoft is going through a historical pivot. Culture changes in the market have changed Microsoft’s approach. People and process … Read more

Interview with Martech Series

Great time interviewing with MTS on #MarTech, #AI, #data, #startups and the future of #marketing in #business   MTS: Tell us a little bit about your role at IntelliPhi and how … Read more

Anniversary Gift

Created this poem for my dearest wife, Swathi, for our 15th anniversary.  While learning to strengthen the writing muscle, I wanted to try something new.  Letting go of structure and … Read more

What makes for a valued martech provider?

Quoted: Anand Thaker, CEO, and founder at IntelliPhi, sums it up: “Most valued martech providers are not the loudest or shiniest object in the industry. Grounded in fundamentals, they’re instead … Read more

Actionable Summaries – Permission Marketing

“Creating value through interaction is far more important than solving a consumer’s problem in thirty seconds.” – Seth Godin. Permission Marketing: Turning Strangers Into Friends and Friends Into Customers by … Read more

Actionable Summaries – Digital Sense

“A digital marketer is someone who understands that, to engage someone digitally, it must be done in a meaningful, personalized and contextually + culturally relevant manner.”- Brian Solis, Digital Sense. … Read more

Get a Mentor or Go Home

Resolute entrepreneurs develop committed mentor relationships. We’ve had a tremendous couple of years evolving the mentor and advisor program at the Village. In 2017, the team and I will be … Read more

ABM Advice via ZenIQ

I answer “What is the most difficult thing in ABM?” with Mark Onge, ZenIQ (now acquired by 6sense) on ABM practices from my over 15 years of aligning and accelerating … Read more

Local Political Engagement Matters

Assignment from the altMBA on rapidly putting together a short persuasive PSA video.  Sharing why local engagement matters and how you can get involved, even with a busy schedule.   Local … Read more

Summer of Data Science Episode

Fireside chat with Amy Sharma, where we skillfully eat popcorn and seriously talk about using data science for marketing, sales and customer experiences. Goals, Skills, and Team structure. http://embed.vidyard.com/share/LtGqZjLe9Xh6YYP2mLdz3G