Web 3.0 + CX: B2B Marketers

B2B has had challenges breaking into the Web 3.0 has been a challenging. A few of us delivered on some comments, thoughts and some insights. B2B Marketing Playbook for Web … More

Zendesk continued investor activist challenges

Some commentary on the following article: https://techcrunch.com/2022/03/18/zendesks-latest-problem-is-an-activist-investor/ The cornerstone of this special vote questions Zendesk’s board decision on the proposed Momentive acquisition. While I also believe Zendesk’s selection of the … More